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Does the Celebrity in Your Ad Need to Be Alive?
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Does the Celebrity in Your Ad Need to Be Alive?

AI Resurrections, Synthetic Endorsements, and the Consent Problem That Doesn’t Die The dead are working again. … Does the Celebrity in Your Ad Need to Be Alive?Read more

by Catherine Gunnell•June 11, 2026June 11, 2026

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Because AI Decisions are Human Decisions
  • Home
  • AI Transformation and Governance
  • AI and Ethical Decision Making
  • Frameworks
  • Let’s Talk
  • Our Story